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Saw 5 Campaign: Sending creepy phone msgs.

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Old 10-17-2008, 01:12 PM   #1
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Saw 5 Campaign: Sending creepy phone msgs.

Man, who thought this was a good idea:


Police warn about 'Saw V' marketing ploy

Half a dozen call OPP detatchment to complain
October 17, 2008
SUNNY FREEMAN
STAFF REPORTER

A new viral marketing campaign for "Saw V" is scaring the wits out of some of its unsuspecting targets, according to OPP.

A website for the fifth film in the series of psychological horrors allows visitors to enter their name and a friend's in order to generate a creepy message that can be dialled to any home number.

The main characters in the films become involved in deadly games of chance. The phone messages play directly on that theme.

"Hello, (name). Do you want to play a game? You think it's over but the games have just begun. I'm here with your friend (friend's name). My work will continue in a way you never saw coming. You won't believe how it ends. Let the game begin," the automated message recites in a low grizzled voice.

These calls have genuinely frightened a number of citizens, including the mother of an intended target who called OPP to complain. Since Thanksgiving weekend, said Const. Tracey Bednarczyk, the Nottawasga detachment has received at least six calls from concerned citizens about the alarming messages.

But what the marketers are doing is not illegal, Bednarczyk said, which makes the cases harder to investigate. "There are no threats made, so it's more of a nuisance phone call, but obviously if they continue they could be harassing in nature, she said.

A disclaimer on the website reads, "The site is provided to give our users an interesting and fun forum in which they entertain their family, friends or colleagues... Please use your best judgment and be respectful of other individuals."

Bednarczyk said the OPP is alerting the public to the source of the calls but, "there's nothing criminal in the message."

"It's obviously a good promotional tactic," she added. "It's got everyone's attention."

Last edited by JamesM; 10-17-2008 at 01:15 PM.
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Old 10-17-2008, 01:14 PM   #2
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I've received 2 of these calls and the call display for mine was :416-659-8565.

If you try and call it back, it says it's out of service. What a terrible marketing campaign. I've never even seen any of the SAW movies

Last edited by OutcastTO; 10-17-2008 at 01:16 PM.
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Old 10-17-2008, 01:18 PM   #3
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Link to send calls, please!
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Old 10-17-2008, 01:19 PM   #4
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Ha, I don't know! probably on their site.
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Old 10-17-2008, 01:20 PM   #5
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I just got one of these, a friend said he sent it through the saw website (which is a pain to navigate). His number came up on call display when it called.
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Old 10-17-2008, 01:20 PM   #6
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They did the same thing for Transformers where Optimus would send you a message.
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Old 10-17-2008, 01:33 PM   #7
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ok, I caved and looked for it: http://saw5.varitalk.com/

nothing sent tho, yet!
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Old 10-17-2008, 01:35 PM   #8
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Man...it's not very good with "non-standard" names!
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Old 10-17-2008, 01:38 PM   #9
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recycled.

snakes on a plane did it best anyway
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Old 10-17-2008, 02:50 PM   #10
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I just cranked about 5 people. It seems to work pretty well. Cool feature: you can specify what number will show up on the receivers caller id.
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Old 10-17-2008, 02:54 PM   #11
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Yeah, it's pretty crap......and so obviously canned. People are dumb.

Agreed that Snake's on a Plane is way better (and the original).

This is the best viral campaign I've seen of late....

www.makemesuper.com
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Old 10-17-2008, 03:25 PM   #12
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Anon sender, can send multiple times = abuse potential x1000
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Old 10-17-2008, 03:32 PM   #13
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Tip: this really messes people up if you send to and from two people sitting next to each other in the same room.
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Old 10-17-2008, 04:33 PM   #14
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i cant figure out how to do the phone thing. it keeps asking for a registration thing then keeps sending me back to the same spot.

i suck at the internet.
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Old 10-17-2008, 04:50 PM   #15
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Saw this the other day, it's a little more elaborate.

http://www.yourotheryou.com/
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Old 10-17-2008, 05:57 PM   #16
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My assistant did this to me today and it was hilarious.
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Old 10-17-2008, 06:17 PM   #17
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The link appears to just lead to the main site now?
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Old 10-17-2008, 06:39 PM   #18
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yeah, its gone. fuck. I was waiting for people to be off work and preferably high to fuck with them.
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Old 10-17-2008, 06:48 PM   #19
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edit.

Jay
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Old 10-18-2008, 04:34 PM   #20
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It's been yanked, but you can listen to the recording here.
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Old 10-19-2008, 03:59 PM   #21
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The made a 5th movie? Wow. I thought the endless, pointless horror film sequels died back in the 80's or just went straight to DVD.
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Old 10-19-2008, 04:18 PM   #22
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about 10 years ago some idiot marketing manager sent promo packages for a movie about bombs, and designed the packing to make it look like a makeshift bomb. by the time they figured it was a bad idea the cops were already at cfto.
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Old 10-19-2008, 04:23 PM   #23
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I liked the promo campaign for the Johnny Depp movie Blow - they gave out little cocaine mirrors.
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Old 10-19-2008, 05:37 PM   #24
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Didn't they do the same thing with a phone call from Samuel L. Jackson for Snakes on a Plane?
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Old 10-19-2008, 05:44 PM   #25
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Quote:
Originally Posted by solacevip
Didn't they do the same thing with a phone call from Samuel L. Jackson for Snakes on a Plane?
I don't think that campaign allowed senders to spoof the sender's phone number.
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